Burnout is the New Black:

Are You Wearing It Too?

Ryan Sheppard

Published January 23, 2025

by Ryan Sheppard

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Let’s be honest—burnout is everywhere. It’s that unwelcome trend we all seem to be following, whether we realise it or not. In the business world, burnout often sneaks in disguised as “success” or “hard work.” But if your to-do list feels like it’s never-ending, and your downtime looks more like scrolling emails than actual rest, it’s time to hit pause.

Burnout doesn’t just zap your energy; it chips away at your creativity, focus, and—let’s be real—your sense of humour. And the worst part? It doesn’t happen overnight. It’s a slow creep until one day you’re wondering how you got here.


Signs You’re in the Burnout Zone

Think you might be flirting with burnout? Here are the tell-tale signs:

  1. Everything feels urgent. If your entire to-do list feels like a five-alarm fire, you might need to reassess your priorities.
  2. You’re working longer hours, but getting less done. Burnout tricks you into thinking more work will fix the problem—but it rarely does.
  3. Your downtime isn’t actually restful. You’re supposed to be relaxing, but your brain’s still replaying yesterday’s meetings or worrying about tomorrow’s deadlines.
  4. Patience? What patience? Whether it’s your team, your toddler, or your barista getting your coffee order wrong, your fuse feels unnervingly short.

Why It Happens

Burnout often stems from a simple equation: you’re trying to do too much with too little time or support. Sound familiar? Whether it’s because you’re wearing all the hats in your business or because you feel like you can’t say “no” to anyone, it’s a recipe for exhaustion.

The kicker? Burnout usually happens because we care so much. We want to do it all, do it well, and make everyone happy.


How to Take Back Control

Burnout isn’t a life sentence. There are small, actionable steps you can take to regain your balance:

  1. Audit Your Workload:  Take a hard look at your tasks. What can you delegate, automate, or simply let go? Sometimes, perfection isn’t necessary—done is better than perfect.
  2. Set Boundaries: This means learning to say “no” without guilt. Your time is valuable, and not everything deserves a spot on your calendar.
  3. Prioritise Self-Care: Before you roll your eyes—hear me out. Self-care doesn’t have to mean bubble baths or yoga retreats. It’s simply giving yourself permission to rest, recharge, and do something you enjoy, guilt-free.
  4. Ask for Help: Whether it’s hiring a team member, outsourcing a task, or leaning on a mentor, you don’t have to do it all alone. Asking for help isn’t a weakness; it’s a power move.

Remember Why You Started

You didn’t start your business to be its full-time hostage. You started it because you wanted freedom, flexibility, or to do something you love. It’s time to reconnect with that vision.

Burnout doesn’t have to define your story. Take a step back, take a deep breath, and start taking your time—and your energy—back.


Ready to Take the First Step?

Burnout doesn’t have to be your new normal. If you’re ready to regain control of your time and energy, we’re here to help.

💬 Need tailored advice? Book a free consultation with us here.
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Remember, you don’t have to do it all alone—sometimes, the smartest move is asking for a little help.